The Activator Programme Funded by Rural Women NZ & the Ministry for Primary Industries — fully free to participate, with all travel and accommodation covered.

Sound familiar?

  • You have a brilliant business idea — but feel stuck on where to start

  • You've created a fantastic product — but you're not sure how to reach new customers

  • Your website looks great — but the traffic just isn't showing up

The Activator could be a game-changer for you.

Rural Women New Zealand connects emerging rural entrepreneurs with a panel of experienced business advisors to turn ideas into action. You'll receive a 45-minute deep dive with experts who zero in on your specific challenges, a personalised action plan you build together, and follow-up support to keep the momentum going. You'll also connect with other rural women in business — sharing stories, experiences and real solutions.

And here's the best part: it won't cost you a thing. All travel and accommodation costs are fully covered.

The Activator has already helped entrepreneurs across Aotearoa turn their visions into reality. Could you be next? The 2025/6 Programme is now complete. But we are already planning for 2026/27. Complete the Expression of Interest form online and we will be in touch to see how we can place you in the programme.

Activator - For Emerging Rural Women Entrepreneurs

RWNZ held Activator sessions over the summer months:

  • Dunedin - 22 October (Complete)

  • Waikato - 6 November (Complete)

  • Wellington - 12 February (Complete)

  • North Canterbury - March 2026 (now full)

“Oh my goodness - I got so much out of yesterday… in fact, I’m absolutely fizzing with excitement. I feel like those gorgeous people unblocked something in me. Watch this space…”
- 2025 attendee.

The Rural Women Activator is funded by Rural Women New Zealand and the Ministry for Primary Industries. It supports rural women entrepreneurs and innovators to develop and grow their businesses. The program empowers women to refine their business ideas and connect with other rural businesswomen.

Activator helps women navigate the challenges of running a rural business, offering practical advice and support to scale up existing businesses or get new ventures off the ground.

Thank you to the wonderfully capable and knowledgeable panelists who make themselves available to sit on the panel to encourage, motivate, reassure, suggest, collaborate with and light a fire under the Activators.

“Rural Women New Zealand's Activator Programme was really inspirational, and helped focus my thoughts on where the business was at and where I wanted to go with it,”
- Kate, 2025 attendee.

Become a member now

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